On Web page Search Engine Optimization Variables Do They Matter?
  • Let's hop into our Internet time machine and take a trip. Be taught supplementary resources on a partner site by visiting link building services. Today we're headed back in time to 2000 in World wide web time, that seems like 100 years ago. Youre an Search engine optimization expert and you want to write a book on how to get to the prime of search engines what do you speak about? Meta tags are undoubtedly on the way out. Links aid but this is cutting edge stuff not the basis of your book. So you speak about keyword density. You say if you want to get ranked extremely for a certain term, you want to have that in your title and you require to have it show up towards the prime of your web page, and in other components of the web page and have your web page be keyword dense for your chosen subject. And Im not talking about 1-3% keyword density 100% keyword density for a word actually worked for some phrases.

    Ahh, the memories. The days when keyword density actually mattered.

    Back to late 2006. Keyword density is dead. DEAD! In fact the question comes up if its even important what content is actually on your webpage or if it all depends on hyperlinks.

    Lets take some well-known examples 1st go to and variety in the word failure. The first result youll see is President George W. Dig up new information on our favorite related article directory by navigating to link building packages. Bushs bio. For extra information, we understand you check-out: investigate link building tips. Go ahead and look at the web page, and inform me how numerous occasions the word failure shows up on the page. To learn more, please check out: high pr backlinks. Yep zero.

    To be fair, lets go back to once again, now kind in waffles. The number 1 outcome youll see right here is John Kerrys site. Go ahead and count the number of times you locate the word waffles on that web page. Indeed zero again.

    So whats going on here? The cause George Bushs and John Kerrys site are showing up so very for failure and waffles is because of anchor text. (This particular tactic actually has a name named GoogleBombing but thats for a different day.) A big quantity of web sites, have hyperlinks pointing to George Bushs web site with the word failure in the hyperlink.

    So what must this inform us very first of all, stop worrying so significantly about perfectly optimizing your internet site and start off worrying about what the web sites linking to you say.

    Now I need to say that possessing the keyword you want to rank highly for in your tag and having relevant content material on that page does undoubtedly help, and if youre targeting a hugely competitive word, then youll want to have relevant content on your web page. However, dont be concerned about obtaining precise keyword densities for your pages theyre not assisting you, in fact they may be hurting you since the search engines discovered out that ranking by keyword density was easily abused so now they really penalize web sites that are considered overoptimized or also keyword dense. Just write naturally and leave it alone thats what the search engines want.

    As an alternative, make confident the links pointing to your site tell your story and say what your web site is about. Alternatively of hyperlinks that say click right here, get hyperlinks that say widgets or what ever your web site is about.

    Before I finish here, I want to give you my favorite example for Google Bombing. Go to the residence web page of This time variety in French military victories and click the Im Feeling Lucky button. Nothing against, the French, but thats hilarious. Click on the French military defeats hyperlink for a great laugh..

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